Terra Nova Nurseries launches new interactive website

Terra Nova Nurseries Home PageTerra Nova Nurseries from Canby, Oregon (US) launched a new, redesigned version of its website. Key features of the updated site include streamlined navigation, aesthetic design, and a more engaging user experience with enhanced search options.
The modernized website was created to be highly interactive for Terra Nova Nurseries’ grower-customers, brokers and members of the media, seeking information about the company’s best-of-breeding plant varieties, collections, and series. The website’s refreshed and simplified styling, combined with advanced functionality and optimization for mobile devices, permits customers to more effortlessly interact with the company online.
The new website contains user-friendly rationales behind new plant or genus improvements, along with explanations regarding how the plants have been improved over previous cultivars. New online information explains that improved varieties were specifically bred to fulfill customer needs and address undesirable cultural traits in other plant material.
Marketing information on the overhauled website comprises hundreds of published articles and other forms of publicity and advertising, showcasing numerous ways Terra Nova Nurseries promotes its plants each year. The company also added a new Frequently Asked Questions (FAQ) page to the website with a click-to-open feature that offers an engaging format for quick, need-to-know information.