Bidens best bedding and balcony plant at IPM 2015

Bidens Beedance Painted Red – photo: Moerheim New Plant

Bidens Beedance Painted Red – photo: Moerheim New Plant

Beedance Painted Red brought the ‘IPM Novelty 2015’ award in the category ‘bedding and balcony plants’ home for Moerheim New Plant. IPM stands for the last month held German trade fair in Essen. Moerheim New Plant quotes the jury which said that the large, yellow-red coloured flowers of Beedance are truly special and represent a unique innovation. As an annual Beedance is suited for use in both small and large spaces in the garden and on terraces and balconies.
Irresistible to bees and butterflies
Another benefit of Beedance is according to Moerheim New Plant its irresistibility to bees and butterflies, creating a ‘durable added value to its environment’, according to the jury. This novelty from the Suntory Collection Europe will be available for consumers in the spring of 2016.
Beedance in SmartCup
Moerheim New Plant also used the IPM 2015 to launch its new marketing concepts. Beedance for example, is presented in SmartCups, especially designed by business partner Elburg-Smit (Netherlands). “These waterproof cups are ideal to show the ‘look & feel’ of the brand Beedance, together with striking labels and a convenient store display Beedance will be an outstanding and easy to realize concept for on store floors.”
A special website has been designed for this new Bidens.
Bidens Beedance Painted Red retail concept – photo: Moerheim New Plant

Bidens Beedance Painted Red retail concept – photo: Moerheim New Plant